Joe Trusty - Editor of Pool Magazine with In-House Photographer Jimi Smith

Joe Trusty - Editor, Pool Magazine

Editor in Chief of Pool Magazine - Joe Trusty is also CEO of PoolMarketing.com, the leading digital agency for the pool industry. An internet entrepreneur*, software developer, author, podcast host, and marketing professional with a long history in the pool industry. Joe oversees the writing and creative staff at Pool Magazine, the #1 source for pool & spa news. 

*Owner of PoolManufacturers.com, PoolCost.com, PoolGuide.com, SwimmingPoolLoan.com, PoolContractor.com, and OutdoorLivingFurniture.com

    Interviewing Ryan Hughes @ The International Pool Spa Patio Expo

    Pool Magazine Editor Joe Trusty interviewing elite pool & landscape designer and builder Ryan Hughes at the International Pool Spa Patio Expo in Dallas.

    Pool Industry Experience

    Joe Trusty has a wealth of experience in the pool industry and the relevant expertise to interview pool industry c-level executives.

    As Director of IT & Marketing for Premier Franchise Management (Premier Pools & Spas), Joe Trusty was responsible for helping that organization grow to over 80 offices nationwide with over $350,000,000 in revenue.

    As CEO of PoolMarketing.com, Trusty is responsible for coordinating the nations largest digital advertising agency in the pool and spa vertical.

    A motivational speak, author, and consultant; Trusty provides an insider's perspective like no other and is a respected trade journalist reporting on the pool industry beat.

    Recent Articles by Joe Trusty

    Experts Sounding Alarm Over Increasing Drowning Rates | Pool Magazine

    Drowning prevention and reducing deaths associated with swimming pools go hand in hand. According to the Consumer Product Safety Commission's (CPSC) annual drowning report, child drowning deaths and nonfatal drowning injuries in children under 15 remain high, and nonfatal drownings increased by 17% in 2021.

    According to the World Health Organization, drowning is the largest cause of unintentional mortality globally, accounting for about 372,000 deaths annually. 140,000 of these fatalities invol

    These Las Vegas Resorts Have The Best Pools on The Strip | Pool Magazine

    Las Vegas is home to a wide variety of luxurious hotels. Thus, resort-style swimming pools are highly sought after by tourists. It is common practice for visitors to Las Vegas to spend a considerable amount of time reading reviews of potential lodging options before making a reservation. The presence of a swimming pool is often cited as a major draw for vacationers. Let this guide to the top Las Vegas swimming pools make it easier for you to decide where to stay during your visit to Sin City.

    T

    72-Yr Old Florida Man Dies While Draining His Pool During Hurricane Ian | Pool Magazine

    A 72-year-old man from Central Florida was killed when he went outside during Hurricane Ian to drain his pool. The Volusia County Sheriff's Office reports that the elderly man disappeared from his Deltona residence at around 1:00 a.m. After the victim did not return to his residence on Poinciana Lane, close to Lake Bethel, his wife reportedly contacted authorities.

    Deputies arrived to find the man lying in a canal behind the house, his flashlight nearby. “Several deputies pulled the man from th

    Dead Fish Caused By Improper Pool Care | Pool Magazine

    A hundred fish were reportedly killed last week after chlorinated pool water found its way into storm drains in Arlington County, Virginia.

    According to a tweet posted by the Arlington Department of Environmental Services on Monday, investigators have concluded that "flawed seasonal pool care involving chlorine and overflow" is to blame for the dead fish that were discovered in a creek located in Four Mile Run between South Walter Reed Drive and South Taylor Street.

    A large amount of chlorine

    France Using A.I. To Find Thousands of Untaxed Pools

    Fluidra announced that Troy Franzen would be retiring and that Lennie Rhoades would be stepping up as the new president of Fluidra North America. We had the opportunity to catch up with Troy to conduct an informal exit interview on the Pool Magazine podcast.

    (Pool Magazine) PM: So are congratulations in order Troy, are you officially retired right now?

    (Troy Franzen) TF: I am officially retired right now as we speak. This is my first week at home where I’m not looking at my phone every five mi

    Can Monkeypox Be Spread Through Swimming Pools? | Pool Magazine

    In light of the ongoing monkeypox epidemic, health officials have started keeping an eye out for any signs of viral clusters at large events like pool parties and music festivals.

    Symptoms of the virus are comparable to those of smallpox, which is why this viral zoonosis is so frightening. People are concerned that they might contract monkeypox through a swimming pool or other recreational bodies of water due to recent media reports about the illness.

    Of the total 26,519 cases reported worldwi

    Rooftop Pools - A Higher Degree of Difficulty

    Rooftop pools and spas are a frequently requested amenity for discerning commercial clientele. While notoriously difficult to design, fabricate and install; the demand for rooftop water features has only increased over the past few decades. Consequently, there are few companies taking on projects of the level of scale and complexity as Diamond Spas.

    Owners Stephanie & Tom Bennett started the company back in 1996 with an initial focus on custom baths. Quickly they began to attract attention with

    The Nation's Lifeguard Crisis Could Impact a Third of Public Pools | Pool Magazine

    According to experts, a lifeguard shortage could affect one-third of all public pools in the United States. According to the American Lifeguard Association, chronic staffing shortages are leading numerous swimming pools around the country to reduce operating hours and, in some cases, close earlier this swim season.

    There are shortages in almost every aspect of swimming pool management, so why should lifeguards be any different? The country's labor shortages may be felt everywhere, from convenie

    Pool Collapse At Sandals Resort Sweeps Newlyweds Out To Sea | Pool Magazine

    A newlywed couple was hurt when an infinity pool collapsed at an opulent Caribbean resort hotel. According to reports, the glass panel swimming pool unexpectedly failed, causing them to be swept out to sea.

    At the time of the event, Jelizaveta and Gavin Jones of Colindale, London, were spending their $13,000 honeymoon at the five-star Sandals Royal Curaçao hotel. At least 12 people were hurt, according to Curaçao police, including the bride who suffered "horrendous injuries" as the sea-facing p

    Pool Rental App Swimply Is The New Side Hustle For Homeowners

    Fluidra announced that Troy Franzen would be retiring and that Lennie Rhoades would be stepping up as the new president of Fluidra North America. We had the opportunity to catch up with Troy to conduct an informal exit interview on the Pool Magazine podcast.

    (Pool Magazine) PM: So are congratulations in order Troy, are you officially retired right now?

    (Troy Franzen) TF: I am officially retired right now as we speak. This is my first week at home where I’m not looking at my phone every five mi

    Recent Podcast Interviews

    Subscribe to my podcast at poolmagazine.buzzsprout.com

    Contact Joe Trusty - Editor of Pool Magazine

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